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RESUME

Work
Experience

06/2023 - Current

Marketing Promoter
Social-List Events

  • Create and publish content for events on social media platforms to increase traffic and sales by 20%

  • Strengthen relationships with potential clients by attending industry conferences, trade shows, and networking events.

  • Collaborate with teams to develop promotion strategies

  • Support social media lead in creating content, executing social media strategies, and generating analytic reports.

01/2023 - 04/2023

Marketing Coordinator Intern
June Adaptive

  • Executed social media strategy on various platforms after A/B testing for maximizing results

  • Conducted market research to identify new opportunities, leading to development of innovative marketing strategies.

  • Increased website traffic by 65% through blogposts along with SEO & SEM strategies

  • Engaged and collaborated with social media influencers to monitor social listening of brand

  • Collaborated and communicated with various teams for successful launch of "Life Easy Campaign"

01/2021- Present

Freelance Writer

  • Provide consultation to customers for social media platforms as per their brand values and vision

  • Develop and work with various content formats such as blogs, videos, audio podcasts, etc.

  • Optimize websites and mobile applications to achieve 2x performance and visibility

  • Adapt, learn and stay updated with latest social media trends and follow best practices

Education

2022 - 2023

Digital Media Marketing George Brown College

  • Featured in Dean's Honor List of the program.

  • Strategic Marketing Project for Bear Essential Oils (Indigenous brand)

  • Omni-channel Marketing Project for Yours Truly Meat Co.

2021 - 2022

International Business Management Seneca College

  • Graduated with Honors

  • Built a commercial website for project submission

  • Secured A grade and above for 9 courses in the program

2020 - 2021

Masters in Business Administration
Welingkar's Institute of Management

Certifications

  • Google Ads Search, Google Digital Academy (Skillshop)

  • Social Marketing Certification (Hootsuite Academy)

  • Marketing Tools: Automation (LinkedIn Learning)

  • Hootsuite Platform Certification (Hootsuite Academy)

  • Google Ads Apps, Google Digital Academy (Skillshop)

  • Mimic Digital Analytics Simulation (Stukent)

  • Fundamentals of Digital Marketing, Google Digital Academy (SkillShop)

Skills

  • Time Management

  • Market Analysis

  • Digital Marketing

  • Communications management

  • Research and trend analysis

  • Branding

  • Campaign Management

  • Product marketing

  • Social Media Marketing

  • Community Engagement

  • Google Analytics

  • Sales Presentations

Volunteer
Experience

  • Modelled for promoting adaptive fashion clothes at June Adaptive.

  • Worked with Kokila Creative Arts & Entertainment to promote and sell tickets through social media for their events in Toronto.

  • Worked with Deeds of Kindness Trust (NGO) as a Core committee member for 10 years and participated in various social drives and events.

  • Created Logo and title for Almaansh Yoga as well as assisted in curating social media content during its inception

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